Ikea's fun family tree

Submitted by: Jess Taylor 28/06/2016

The Swedish company Ikea used a fun fact that '10% of Europeans were conceived on Ikea beds’ for their print campaign. They incorporated different types of Ikea beds into a family tree between different generations. You’ll also find a washing machine and a kitchen table in there because why keep things in the bedroom!

Ikea's fun family tree