Print ads are more effective than online and TV!

Print ads are more effective than online and TV!

It is fair to say that print ads are coming out on top. According to a US study by Millward Brown print is increasing brands favourability and purchase intent.  The research of nearly 100 ad effectiveness studies proved that print has favourable attributes that every new media option is tapping into due to its trusted content, high consumer...


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Case Studies

Completely London Magazine increases its print run by 50%

Completely London Magazine increases its print run by 50%

Estate agents don't immediately spring to mind when it comes to print creativity, but the London based Kinleigh, Folkard & Hayward have turned the theory on its head with their Completely London Magazine.

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Thought Leaders

Matt Cooper, Manager Strategy

at Deloitte Consulting

As someone who works on a variety of media and telecom and technology companies within Deloitte, I found working on this year’s Deloitte Media Consumer report fascinating....  Read More »